Range Rover: The SUV for the unlettered swell

This week’s New Yorker has an ad for Range Rover featuring a claim that it has eyes in the front, back, and side of it’s head.

People have been fired for a lot less than a misplaced apostrophe in an expensive ad campaign, particularly one targeted at presumably well-read consumers.

Then again, if you’re going to sink that kind of cash into that kind of clunker, maybe you’re not the sort to quibble about grammar. Or build quality.

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